announce new loyalty scheme

New Rewards scheme to include secret discounted hotel prices™ today announces a brand new loyalty scheme for its frequent customers, to ensure the best deals possible are available for its devoted members. The improved ‘™ Rewards’ plan is set to replace the current ‘Welcome Rewards’ programme, in a bid to unlock prices for hotel stays no other online competitor site can offer.

The new™ Rewards scheme not only gifts its loyal customers a nights free stay after collecting ten paid for nights, there is now an added benefit too. ‘Your secret price’ is a specially negotiated, discounted rate, only available to its loyalty scheme members. These rates are the most competitive in the industry, and cannot be seen on other comparison sites.

Carolina Annand of the™ brand said: “Our loyalty scheme has always been very well received, but we wanted to go the extra mile for our devoted customers. ‘Your secret price’ enables regular bookers to save money on every stay, even before earning their free night. It all goes a long way to cutting down their general costs and is a small way of repaying our loyal returning customers.”

About the™ Rewards programme:

  • Unlock Secret Prices Instantly unlock lower prices if you’re a member of Rewards, an email subscriber or an app user and look out for ‘Your Secret Price’ to pay less on selected hotels.
  • Collect 10 nights, get 1 free, from short weekends away to business trips abroad, 10 nights add up fast. You’ll collect nights after your stay and for every 10 nights collected, will give you 1 free night to redeem on future bookings.

For more information contact a member of the team on 020 7693 6999.

For more information please contact:

Doug McPherson or Polly Maclennan at Frank PR on 020 7693 6999 or email Carolina Annand:, 020 7019 4281


About, a leading online accommodation booking website with properties ranging from international chains and all-inclusive resorts to local favorites and bed & breakfasts, together with all the information needed to book the perfect stay. Special apps for mobile phones and tablets can also be downloaded enabling customers to book on the go with access to 20,000 last minute deals.

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