Alicante provides the most hours of sunshine for your money across Europe

Alicante is the best value for money when looking to catch some rays this May, costing only £6.15 per hour of sunshine; roughly the same amount as a large glass of wine. By comparing the hours of sunshine per day with the average cost for a night’s hotel room stay, the Sunshine Price Index (SPI) determines which holiday hotspots in Europe will provide the best chance of bronzing for your buck.

The SPI combines the average room rates per night taken from the most recent Hotels.comHotel Price Index™ (HPI®); a regular report detailing actual prices paid by travellers in 2014 compared to the previous year and dividing this by the number of hours of sun per day taken from the Weather Service* from May 2014.

Coming in joint second place in the SPI, with a cost of £7.09 per hour, was Lisbon, while Warsaw featured in third place with £7.20 – the cost of two pints of lager in a London pub. Rounding off the top five are Vilnius and Madrid costing £7.92 and £8.23 per hour in the sun respectively.

Surprisingly, popular beach destinations like Barcelona and Mallorca are found to be pricier than other cities – even though they have high amounts of sun per day. The Spanish cities feature at 8th and 14th place respectively, with the likes of Bucharest and Budapest topping them in the Index.

The UK came in penultimate position – despite May forecasted to be an extremely hot month, as London was the second most expensive destination to visit, offering only 5.8 hours of sunshine per day, equating to £21.89 per hour of sun. This high price was only beaten by Swiss city, Geneva, costing £23 per hour –more expensive than three bottles of sun cream!

Carolina Annand of the brand said: “We know how important weather is when choosing a holiday destination, and this new Index will allow travellers seeking sun the opportunity to choose the right location to get the most rays this summer. From these results it’s clear Alicante, Lisbon and Warsaw are the cities to consider if you’re looking to get more tan for under a tenner!”


The Sunshine Price Index

Rank Destination SPI Price Per Hour Hours of Sun per Day Average hotel price per day
1 Alicante £6.15 10.4 £64
2 Lisbon £7.09 11.0 £78
3 Warsaw £7.20 9.3 £67
4 Vilnius £7.92 7.7 £61
5 Madrid £8.23 10.2 £84
6 Budapest £8.35 7.9 £66
7 Bucharest £10.29 6.8 £70
8 Mallorca £11.20 8.3 £93
9 Prague £11.26 6.3 £71
10 Brussels £11.94 6.2 £74
11 Vienna £12.40 7.5 £93
12 Berlin £13.50 6.0 £81
13 Paris £13.63 6.6 £90
14 Barcelona £13.97 7.3 £102
15 Reykjavik £15.96 6.1 £97
16 Frankfurt £16.26 6.7 £109
17 Dublin £19.33 4.5 £87
18 Munich £20.56 5.3 £109
19 London £21.89 5.8 £127
20 Geneva £23.00 6.3 £145


*May 2014 weather taken from:

About (, a leading online accommodation booking website with properties ranging from international chains and all-inclusive resorts to local favorites and bed & breakfasts, together with all the information needed to book the perfect stay. Special apps for mobile phones and tablets can also be downloaded enabling customers to book on the go with access to 20,000 last minute deals.


Press contacts:

Frank PR

Doug McPherson and Polly MacLennan

tel: 0207 693 6999



Carolina Annand

Senior Public Relations Manager

tel: +44 (0) 207 019 2095